Tag Archives: march 2022

Gamers: A Lucrative Audience for Advertisers Who Play by the Rules

Chris Blight, VP Demand at Anzu explores how to appeal to the target audience with in-game advertising. Anyone who has taken a mere glance at the gaming and esports world knows that the face of a gamer is no longer the unsocial teenager seeking a safe haven from the daily …

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PCR’s March Life in the Channel With PNY Technologies’ Jérôme Bélan

PNY Technologies, a European provider of solutions for Artificial Intelligence, HPC, data Centre and professional visualisation markets, recently signed a distribution agreement with NVIDIA for its entire range of InfiniBand and Ethernet networking switches, adapter cards/NICs and cables for resellers in EMEA. Here Michelle Winny, editor of PCR speaks with …

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PCR’s March gaming & esports roundtable with Toby Roberts and Mike Hart

Big strides are being made in the esports and gaming industries. We spoke with UK e-tailer of tech products’ BOX’s Marketing Manager, Mike Hart and Toby Roberts, co-owner of Wired2Fire, an independent retailer to find out more. Here’s what Mike Hart, BOX’s Marketing Manager and co-owner of Wired2Fire had to say. …

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PCR March: A coffee and catch up with Jon Atherton

Jon Atherton, Director, Industry Stalwart… and just a great all round bloke speaks with PCR’s editor, Michelle Winny about CI-Distribution striking a new deal with ASUS and what’s currently ‘hot stuff’ in the world of gaming right now. CI-Distribution was recently named as the new official distribution partner for ASUS’ …

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The ultimate winning streak: Why gaming is dominating the display market

Dave Shackleford, Head of UK Product – Consumer at BenQ explores the latest advanced capabilities in monitors and projectors for enhanced game play. There doesn’t seem to be any slowing the rapid trajectory of popularity for gaming influencers in 2022. Gaining even more traction during the pandemic, 10% of the …

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Nifty games centres on mobile gaming

Developer and publisher, Nifty Games, focused on quick-session, head-to-head sports games recently named industry Veterans Tom Shoenhair as Chief Product Officer and Chris Rausch as Design Director. Michelle Winny, editor of PCR was hot on the heels of these two new industry veterans to find out more. The expansion of …

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PCR March esports & gaming roundtable with BOX’s Mike Hart and Wired2Fire’s Toby Roberts

Big strides are being made in the esports and gaming industries. We spoke with UK e-tailer of tech products’ BOX’s Marketing Manager, Mike Hart and Toby Roberts, co-owner of Wired2Fire, an independent retailer to find out more. Here’s what Mike Hart, BOX’s Marketing Manager and Toby Roberts, co-owner of Wired2Fire …

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PCR March issue Q&A with Rob Woolley, Commercial Director at BOX

Rob Woolley, Commercial Director at online technology store, BOX talks to Michelle Winny at PCR about its exponential business growth, spurring its move to bigger trading premises and what we can expect to see as this year’s top tech and gaming trends. BOX, a UK e-tailer of tech products, with …

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PCR March Big Interview with DNA Studios’ Simon Buckingham

Simon Buckingham, DNA Studios’ newly appointed, Head of Marketing speaks with Michelle Winny, Editor of PCR about his new role at the company and what’s currently going down in the realms of gaming and blockchain. Hi Simon congratulations on your new role at DNA Studios. Please could you tell us …

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PCR MARCH ISSUE ESPORTS & GAMING SPECIAL OUT NOW!!

PCR’s March issue is out now with a special focus on Esports and Gaming. Issue highlights include our Big Interview with DNA Studios’ newly appointed, Head of Marketing Simon Buckingham who says, “We are on the brink of gaming greatness but some argue a social dilemma on the other hand …

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