Tag Archives: daniel todaro

Gekko has partnered with behavioural insight experts CloudArmy to offer a neuroscience research service for brands to identify what their customers really think. The partnership will utilise cutting-edge neuroscience techniques aimed at uncovering unconscious and conscious reactions to test a range of attributes. This includes brand recognition, responses to brand …

Daniel Todaro, Managing Director of Gekko gives his take on consumer demand for smart tech. The pandemic has changed the way we interact with our homes. Having spent an inordinate amount of time lounging around the house with our families, we have found new and interesting ways to not only …

There is a huge desire to get back to the High Street, according to a new survey by Gekko on consumer shopping intentions when lockdown ends. 70% of people are planning on visiting stores as much, or more than pre-pandemic when they reopen in April with only 2% of respondents saying they …

GEKKO’s managing director, Daniel Todaro explores how brands can still engage the senses in a socially distanced world The ability to engage all the senses has been an integral part of building brands for the past hundred years, particularly considered ones. Yet the separating nature of the pandemic and the …

 A new Digital Merchandising E-Commerce Solution has been launched by Gekko.  Following a successful trial, this latest E-Commerce Solution  will assist for brands in boosting their visibility and effectiveness within third party sites.   The new service is designed to ensure channel marketing teams can have a fully consistent digital experience …

Now that there is light at the end of the tunnel with the mass administration of the Covid-19 vaccination, the tech channel, like the rest of the nation is beginning to look ahead and plot the course of the next few months as we all anticipate the return to some …

GEKKO’s managing director, Daniel Todaro reflects on how the Gekko team is coping with its new working from home environment amidst the pandemic and ways to boost productivity for all. Just like many businesses, the Gekko team is continuing to work from home to ensure the safety of all. It …

Daniel Todaro, GEKKO’s managing director discusses the growing trend in smart watches, as we all look to monitor our health more closely and the wider acceptance these devices are gaining in the wake of COVID-19 Lockdown turned the attention of many to fitness and general wellbeing to make the most …

PCR’s Christmas, Healthcare and Wearables November issue is out now, bringing you the latest top exec Q&A’s, features and industry opinions focused on Tech’s impact on Healthcare, Wearables and protecting personal data. Don’t miss our Big Interview with Alessandra de Paula on China’s data savvy SMBs and the lessons they …

Gekko Field Marketing MD Daniel Todaro rounds up his interesting tech finds from this year’s CES show. The New Year in tech wouldn’t be the same without CES, the Consumer Electronics Show held in Las Vegas between 7th – 10th January attended by almost every established tech brand, start up …