XMA announces 'back to school' promotion

Nottingham based distributor aims to capitalise on key selling period
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It's not too late to make the most of the 'back to school' period, seems to be the message from XMA today. It has announced a number of offers for retailers keen to make the most of what has become an increasingly important highlight of the commercial year.

The offers include:

- A free 512mb memory card and tripod with all Canon digital cameras
and a free case and tripod with all Canon camcorders

- A free laptop backpack when you spend £100 or more on HP consumables

- Toshiba laptops from £340 and Samsung TFT Monitors from £90

- Deals on printers including bundles on Epson and Brother
printers which include paper, ink cartridges, USB cables and a free
Durable PC cleaning kit.

In addition, XMA hascreated free marketing materials to help their
retailers advertise the offers to customers which they can customise
(e.g. downloadable posters and point-of-sale) through its website.



Back to School hardware

The lucrative Back to School period is fast approaching, and with it comes a range of opportunities for retailers to make sure parents are equipping their kids with the very best tools to aid their education. Matt Grainger takes a look at some of the best products on the market?