Westcoast has been appointed the UK distributor for all Beats products, effective immediately.
Beats (now owned by HTC) offers high end audio to consumers, with the well known Beats by Dr. Dre as its flagship product.
Westcoast retail director Carl Oxley said: "Becoming the distributor for Beats is a major addition to our retail offering. We have done an excellent job developing our customers' PC, Supplies and Apple business and are now excited about growing their Audio business.
"We will support all our customers with everything from training, stocking and promotional activity to ensure that Beats continues to grow and be a phenomenon in the UK."
Westcoast will only sell to Beats approved partners. Westcoast is welcoming applications to become an approved partner. For more information please call 0118 912 6000.
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