VIP bolsters marketing team

VIP has appointed Liz Addinall as marketing manager.
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Addinall has over eight years’ experience as a marketing professional and a strong background in distribution. Previous to joining VIP, she held the post of assistant marketing manager at one of the ’s largest foodservice distributors, Woodward Foodservice.

The appointment at VIP will strengthen the components and peripherals distributor, allowing the firm to develop new strategies and provide value-added PR and marketing services to its customers and vendor partners.

“I am very excited to join VIP Computers as marketing manager,” said Addinall. “Working in a company which places an emphasis on developing vendor partnerships, along with an entrepreneurial business approach, is a great combination – one which I am very pleased to be part of.”



VIP grabs Realtime

VIP Computers has acquired Realtime Distribution. A well known and respected distributor within the IT sector, Realtime was established in 1989 and its particular strength is in supplying gaming components to the trade and components to the industrial markets.