Tablet adoption in enterprise market to rise

Apple knocks Samsung from mobile top spot
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Tablets within the enterprise industry are expected to double in growth between 2014 and 2015.

According to analyst IDC, their adoption rate will increase significantly until the end of the forecast period.

IDC believes factors such as innovation, price changes and the launch of Widows 10 will contribute to this increase.

Chrystelle Labesque, research manager, for IDC EMEA personal computing, said: “While the first perception might have been that tablets were entering enterprises mostly as employees were bringing in their own devices, the reality is that more than two-thirds of the enterprises surveyed in France, Germany, and UK have already deployed tablets."

In addition, two-in-one devices are expected to increase within SMB areas.

The commercial tablet market is also expected to reach more than 11 million units by 2019 in Western Europe.

In other tech news, during Q4 2014 Samsung lost its number one position in the global smartphone market to Apple.

Analyst Gartner says smartphone sales surpassed one billion units in 2014, an increase of 29.9 per cent from Q4 2013.

Anshul Gupta, principal research analyst at Gartner, added: “Samsung's performance in the smartphone market deteriorated further in the fourth quarter of 2014, when it lost nearly 10 percentage points in market share."

Apple sold 74.8 million units during Q4 2014, thanks to the company’s first ever large screen smartphones.

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