NASCR is calling on resellers to take part in an investigation into what offers actually bring in business.
Writing in the trade body's monthly column, committee member Geoff Carr wrote: "I’d like to discover which offers work for people in the real world of IT. Ones like these: no call-out charge, no fix no fee, free estimates, free data back-up, same-day call-out, free insurance quotes, while-you-wait service, etc.
"Do you use these or similar offers, and how well do they work for you? Don’t feel you’re giving away your ‘trade secrets’ as I got this list out of the Yellow Pages. If I get even a couple of responses, I’ll share them in this column."
You can read NASCR's column by clicking here.