Exertis Micro-P has announced a partnership agreement with mobile phone manufacturer, Kazam.
The deal will see the companies developing joint propositions for selected target markets.
Exertis Micro-P said that it chose Kazam because of “its focus on a complete service wrap for customers”.
Kazam currently offers customers Kazam Rescue, a call centre remote access service which aims to fix consumers’ devices in a single call, and Kazam Screen Repair, where consumers can have a cracked screen replaced for free in the first year of a device’s life.
Simon Woodman, mobile sales director at Exertis Micro-P, commented: “We are excited to get Kazam onboard.”
“It’s a new brand with a fresh view of the market, and we are very taken with its innovative approach to services.”
“We will be looking at jointly developing propositions for certain areas of the market to enhance that service value-add.”
“Kazam’s devices are of excellent design and are high quality, and are set to create a healthy proposition for the first smartphone user that wants a device that looks and acts like a high end phone, but that is affordable, and the older mobile phone user that wants to be able to communicate and stay safe.”
“Exertis Micro-P expects Kazam to make a strong impact in the UK teenage and senior market.”
Rakesh Odedra, UK and Ireland sales director at Kazam, added: “For us it’s about finding the right kind of partnership.”
“As a challenger brand Kazam is at the start of the journey; everyone has been excited with our propositions and portfolio but it is now about taking it to the next level.”
“We were impressed by the way Exertis Micro-P approached our business. As a company it shares a lot of the same values as Kazam, and we’re very happy to be working with the team.”
Kazam was founded by former HTC executives Michael Coombes and James Atkins in November 2013.