Intel in $300m ultrabook push

Pretty please please make ultrabooks and not tablets
Author:
Publish date:
20_intelultrabook184.jpg

Chipmaker Intel announced a $300 million 'ultrabook fund' to generate 'new innovation' in the firm's ultra thin and light notebook device category.

Intel said the fund was designed to invest in companies which aims to invest in companies which could produce "hardware and software technologies focused on enhancing how people interact with Ultrabooks," Intel said in a release.

The firm cited achieving all-day usage through longer battery life, enabling innovative physical designs and improved storage capacity as some examples of innovations the firm hopes will come out of the ultrabook war chest.

"The Intel Capital Ultrabook fund will focus on investing in companies building technologies that will help revolutionize the computing experience and morph today’s mobile computers into the next ‘must have’ device." said Intel capital boss Arvind Sodhani.

In other words Intel is hoping that the PC-based, Intel CPU-powered, notebook computers will not be stream rolled by tablets based on chips from other vendors.

The next phase of Intel's ultrabook push will coincide with the launch of the next-generation Intel processor family codenamed Ivy Bridge.

Due to arrive in the first half of 2012, Intel says that devices based on Ivy Bridge will be generally more power efficient, faster and capable of saving kittens in peril from a distance of 1,000 meters.

We might have made the last bit up.

Related