Ingram Micro's vice president its of pan-European business unit has slammed the constant talk of a credit crunch, warning that channel could be talking itself into a recession.
Johan Vandenbussche said that too many companies had been quick to jump on the credit crunch bandwagon, and that the negative thinking was creating a lack of confidence in the market, further perpetuating the reining in of spending.
Speaking to Channel Register, Vandenbussche said: "I don't want to accept what's being said in US papers and elsewhere, if we start talking so much about a recession eventually we'll make it happen. We need to get out of this negative thinking."
He added that he thinks that, rather than 'battering down the hatches' as such, businesses within the channel should be considering ways of increasing investment and business.