HP to cut third of SKUs in six months - PC Retail

HP to cut third of SKUs in six months

Vendor to also overhaul Imaging and Personal Systems Group, Commercial and Consumer divisions
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HP has said that it will be cutting around a third of its consumer and commercial portfolio over the next six months, as it looks to lessen the time that partners and distributors currently spend choosing configurations.

"While you need to offer choice as a manufacturer, we need to make sure we have the right SKUs, reduce the inventory holdings for distribution and manage that more effectively," explained director of HP's Solution Partners Organisation, Dave Poskett.

He also revealed that the firm is set to review the firm's Personal Systems Group and Commercial and Consumer product ranges with the aim of creating a new product portfolio for the small office and home office, and small business, small office sectors.

"We are trying to bring together the current commercial consumer product families into one segment where we can take the best of that portfolio and market very aggressively into the SBSO segment."

The company is also overhauling its Imaging and Printing Group's hardware and supplies business. "IPG currently manages supplies and hardware with two separate sales forces. There will be one face for the partner, who will be given a single IPG target around supplies and hardware," added Poskett.

The changes are due to take place from May 1st.

Source: Channel Pro

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