How to win a PCR Award in 2013: Distribution

Where have you excelled this year?
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Distribution performs a vital role in the PC and tech retail channel, so it's only right that the PCR Awards 2013 celebrate the best players in the field.

All you have to do is lobby PCR editor Helen.French@intentmedia.co.uk with a few paragraphs on why your company, or another firm, should be considered as one of the finalists. Lobbying closes on November 30th.

The PCR Awards will take place on Thursday March 14th, 2013 at the Royal Garden Hotel, Kensington. You can find out more and buy tickets at www.pcr-awards.com.

There are seven awards in Distribution: 

Software (non-gaming)
Gaming (PC hardware and software)
Consumer Electronics
Components
Peripherals
Marketing & PR
Distributor of the Year

Find out more details below, as well as the criteria that firms will be judged by:

Distribution

The Distribution Awards are designed to acknowledge the hard work put in by the unsung heroes of the channel – the distribution firms which are a vital link between vendors and retailers…

GAMING

WHO’S ELIGIBLE?
Any distributor that specialises in or has a large PC hardware and/or software game offering.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

CONSUMER ELECTRONICS

WHO’S ELIGIBLE?
Any distributor that specialises in or has a large consumer electronics offering.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

COMPONENTS

WHO’S ELIGIBLE?
Any distributor that specialises in or has a large components offering.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

PERIPHERALS

WHO’S ELIGIBLE?
Any distributor that specialises in or has a large peripherals offering.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

SOFTWARE

WHO’S ELIGIBLE?
Any distributor that specialises in or has a large non-games software offering.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

MARKETING & PR

WHO’S ELIGIBLE?
The communications arm of any IT distributor.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Visibility
Press relations
Channel relationships
Marketing innovation
Retailer/reseller support

DISTRIBUTOR OF THE YEAR

WHO’S ELIGIBLE?
Any distribution firm that has performed particularly well overall in the last 12 months.

JUDGES WILL CONSIDER THE FOLLOWING CRITERIA:
Product knowledge
Channel relationships
Innovation
Marketing activity
Customer support

How are these awards won?
PCR will take soundings from the industry and consider any direct lobbying from retailers, suppliers or general readers before announcing a set of finalists in the January issue.

The winner is voted for by the Judging Panel, which will consist of up to 100 highly regarded industry executives taken from all sectors of the business. Members of the panel vote in confidence and are only revealed after voting is complete. They cannot vote for themselves or associated companies.

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