How to win a 2015 PCR Award: Frontline

Retailers, etailers, resellers and indies - here's how to be in the running for an award
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The nominations for the PCR Awards 2015 are in full swing – retailers, resellers and system builders make sure you get in touch if you want to be up for an award.

The Frontline Awards will recognise excellence in retail, system building and reseller businesses, be they on the High Street, online, or B2B segments. The winners of these awards will be those that have best represented the UK PC/technology industry to the wider public, whether that’s in terms of support, advice or sales.

All you need to do is email Andrew Wooden at awooden@nbmedia.com and tell us which award you’d like to be considered for, and a brief document on why you should be in the running. Feel free to include a list of achievements your company has made over the past 12 months, any sales increases, business developments and more (see below for specific details for each award).

The final deadline for lobbying is December 22nd.

The 2015 PCR Awards will take place on Thursday March 12th 2015 at the Royal Garden Hotel. Here's the full list of 2015 PCR Award categories.

The awards in the Frontline category, along with some criteria the judges will be using, are listed below:

Independent Retailer

Who’s eligible: Any bricks and mortar computer retailer, or firm involved in the support and repair of PCs, with five stores or fewer.

Judges will consider the following criteria:

 Product knowledge

 Range and merchandising

 Customer service

 Marketing activity

 Repairs/servicing success rate

National Retailer

Who’s eligible: Any bricks and mortar computer or technology retailer with more than five stores.

Judges will consider the following criteria:

 Product knowledge

 Range and merchandising

 Customer service

 Marketing activity

Online-only

Who’s eligible: Any computer or technology etailer with an online-only offering.

Judges will consider the following criteria:

 Product knowledge

 Range and merchandising

 Customer service

 Marketing activity

Reseller

Who’s eligible: Business-orientated resellers, value-added resellers and system integrators.

Judges will consider the following criteria:

 Product range

 Customer satisfaction

 Solution innovation

 Marketing activity

System Builder

Who’s eligible: Any national system builder that makes custom PCs/laptops, whether channel-focused or shipping direct to consumer.

Judges will consider the following criteria:

Range and merchandising

Customer service and support

 Product knowledge

 Marketing activity

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