Iconic luxury department store Harrods has launched an iPhone application which provides an interactive location guide.
"The Harrods iPhone App is an exciting new way for us to further engage with our customers," said Harrods marketing chief Mark Briggs.
"We are continuously aiming to offer our customers the optimum level of service through use of new technology. With its useful tools and services, the Harrods App is set to become a vital part of the shopping experience at the store."
The iPhone app also offers a restaurant guide including menus from the 29 Harrods restaurants, a live twitter feed and featured products from harrods.com.
The free app can be downloaded from the iTunes store.