Google exec on WP7: 'World doesn't need another platform' - PC Retail

Google exec on WP7: 'World doesn't need another platform'

Only purpose of Microsoft's Windows Phone 7 is 'political'
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Google's vice president of engineering and Android boss Andy Rubin has said Windows Phone 7 looks 'interesting' but is essentially unnecessary.

Andy Rubin told PC Magazine: "I think the screen shots I've seen are interesting, but look, the world doesn't need another platform. Android is free and open; I think the only reason you create another platform is for political reasons."

Rubin then asked the hypothetical question, "Why doesn't the world run with Android?" before suggesting some of the reasons included not liking the developers or "not invented here" syndrome.

Claiming that Android is a successful, complete, free and open, Rub encouraged "everyone" to use it but said that he was also under no impression that everyone would, saying this was a good thing because "competition is good for the consumer."

"I think it's good to have the benefit of choice, but in the end I don't think the world needs another platform," said Rubin of Microsoft's upcoming Windows Phone 7 operating system.

"What Android is particularly good at that I think some of the other platforms lack, besides being open, is it's really a platform that's enabling a bunch of services."

Rubin also commented on Android version fragmentation, saying that OEMs would by themselves discover the benefits of rapidly moving adopting later versions of Android because the consumer was asking for the latest Android.

"We're actually in the middle of an interesting time because we're actually seeing whether consumers recognize the value of each one of these releases. So far it looks like they do. So I think OEMs will adjust their strategies and their time to market for these new releases accordingly."

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