Focus and Ubisoft extend partnership

New republishing deal agreed between budget PC outfit and French games giant
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Focus Multimedia has signed up a number of key Ubisoft titles to republish under its Essential Games label.

The agreement includes Ubisoft’s top-selling Prince of Persia, along with the likes of the Tom Clancy series and Far Cry 2.

“Ubisoft has a well earned pedigree with some truly exceptional titles, and they are excellent to work with,” said Focus Multimedia’s PR and marketing manager Alan Wild. “Focus has an established reputation and a long history of success in the budget sector.

“In combining our areas of expertise we have created the perfect mechanic to deliver quality games to both retail and consumers, enhancing the purchasing experience with choice and value for everyone.”

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