Distributor Entatech UK Ltd has announced the appointment of Paul Lloyd, who will be heading up Entacloud - the company's white label cloud offering.
Paul boasts extensive experience within this remit, having worked within the channel for a variety of service providers over the past 25 years, and in the ‘as a service’ market for the last 10 years.
He will help support partners as to embrace the cloud and move to a services model.
"Paul has a clear understanding of the issues and challenges companies will face when looking to move from a transactional to subscription based business," said Enta in a statement.
“There is a great deal of confusion in the market and it is difficult for MSPs to know where to go, or what to do. Entacloud offers a one-stop-shop for cloud services, based on a simple and intuitive interface,” Paul said.
“This is a significant move forwards and Entacloud will offer a comprehensive range of business support services to aid resellers as they make this business transition.”
Dave Stevinson, Entatech's MD, commented: “Paul Lloyd is a splendid ambassador for the Entacloud, both internally and externally.”
Entacloud is Entatech’s first move into the world of cloud-based services.
It's set to launch in early 2016, and will provide resellers with a one-stop-shop solution for cloud, cloud management, infrastructure, business applications, security, backup and storage as a service.
Enta added: "The primary goal of Entacloud is to help businesses increase their stakeholder value, by moving into the cloud. Resellers will benefit from no upfront investment or commitment and will receive a comprehensive support package to ensure success for all parties, including legal documentation, full training and marketing assets.
"Developed in conjunction with Egenera’s Xterity Cloud Services, Entacloud will deliver a full range of dedicated, managed, private and hybrid cloud services, including Infrastructure as a Service (IaaS), Disaster Recovery as a Service (DaaS) and Backup as a Service (BaaS) exclusively through the channel."
For further information on Entacloud, visit www.entacloud.co.uk or call Paul Lloyd on 07764 247 444.