Carphone Warehouse will open over 60 Samsung stand-alone stores in the next three months.
The stores will sell Samsung mobile communications products across the firm’s full range of mobiles, tablets laptops and wearables. They will be rolled out across seven European markets: UK, Ireland, Germany, Spain, Portugal, Sweden and the Netherlands.
In a statement, Carphone Warehouse said that shoppers can expect an exciting new customer experience, which merges retail and technology innovations.
Andrew Harrison, CEO of Carphone Warehouse commented: "We are delighted to have been chosen as Samsung's preferred European partner for their store roll-out. Our Connected World Services business will combine Carphone Warehouse's retailing expertise and systems with one of the world's biggest brands and will help us make even more lives better through connected technology."