Amazon has been named Britain’s most popular online retailer, with both UK and US stores appearing in the top five on the Hot Shops List.
The top four websites on the list – Amazon.co.uk, Argos, Play.com and the Apple store – were non-movers from last quarter, while Amazon.com climbed one place to number five.
According to IMRG and Experian Hitwise, who compiled the list, there was only one new entrant to the top 50, Littlewoods’ new brand, Very.co.uk.
“With Christmas and sales shopping mostly out of the way and snow covering much of the country, during January British consumers turned their attention to planning and booking their summer holidays. Seven travel companies moved up the rankings,” Experian Hitwise's director of research, Robin Goad, said. “The big retailers that managed to extend their sales beyond the immediate post-Christmas week fared well.”
The Hot Shops List top ten are:
7. Marks & Spencer
8. John Lewis