Nine months after Anzu added Comscore’s digital campaign measurement to its reporting, the two companies have announced an average Invalid Traffic (IVT) score of 0.4% across all mobile in-game ad campaigns run by Anzu since the implementation. IVT is any activity that doesn’t come from a real user with genuine …
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Qualifio has launched its second product, Qualifio Loyalty. It can be used with its data collection platform, Qualifio Engage, Qualifio Loyalty allows brands to create a rewards based loyalty system for their audience. Importantly, Qualifio Loyalty also enables brands and media to segment customers by level, based on their interactions …
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Wipro Limited and Celonis, have launched the Supply Chain Command Center. The solution enables companies to automatically identify and fix process bottlenecks and inefficiencies, gain business insights, open new growth opportunities, manage risks and maintain business continuity even in disruptive times. It improves the supply-chain efficiency by working across the …
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Vizibl has appointed Jim Massey to lead Vizibl’s Strategic Advisory Board. As a senior Strategic Advisor, Jim will assist Vizibl in developing its sustainability solutions and services. Jim joins Vizibl with nearly 25 years’ experience in the ESG, sustainability, and compliance sectors. Jim has held leadership roles at MedImmune and …
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Maverick AV Solutions has appointed Tanja Tschorn as Business Unit Director of the DACH region -comprising Germany, Austria and Switzerland. Tanja has served at Maverick AV Solutions since 2015, and most recently managed several key brand relationships for the Smart Signage portfolio alongside Joan Aixa in the Maverick European team. …
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Fastly, Inc. has appointed Lakshmi Sharma as its new Chief Product Officer. Sharma brings more than 20 years of engineering and product development experience to Fastly and will spearhead the company’s continued investment in products. “Lakshmi is an incredibly talented leader with a proven track record in driving effective strategy …
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The PNY X-PRO 90 line of UHS-II SD Flash Memory Cards feature V90 Video Speeds and leverage the latest in Ultra-High-Speed technology, UHS-II. Designed for write-intensive applications such as 4K and 8K videography, these SD cards are ideal for when maximum bit rate and maximum frame rate are necessary. UHS-II …
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Cherry’s MW 8C ADVANCED and MW 8C ERGO mice have a high-precision sensor that works on almost all surfaces – even glass and 4K monitors. Switching between 600, 1000, 1600 or 3200 dpi resolution levels is effortless with the DPI button. The built-in lithium-ion battery is fully rechargeable via USB-C …
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ConnectWise has acquired SmileBack, a customer experience solution provider. The acquisition will pair ConnectWise’s IT solution provider software and services platform with SmileBack’s feedback system. SmileBack’s surveying and reporting tools provide instant feedback enabling businesses to see data, analyse the information and take meaningful action to improve customer satisfaction, net promoter …
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Tech Data has acquired specialist hosted platform provider Advanced Technology Trading (ATTCo) and its subsidiary EKM Global Limited (EKM). ATTCo’s online platform – which is integrated with Tech Data’s ecommerce tools enables end customers to manage an automated, easy-to-manage, end-to-end process for hardware, software and services subscriptions. Meanwhile, the EKM solution enables …
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Last month, Network Group hosted its Exhibition, Gala & Awards. Chosen charity partner for the event was, Andy’s Man Club, a mental health charity offering free-to-attend nationwide talking groups for men who are going through an emotionally turbulent time. Andy’s Man Club was started by former Leeds Rhinos player Luke …
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VIP UK has become a Founder Patron of Warrington Youth Zone, driven by the core ambition to facilitate a positive impact on the young people of Warrington. Open 7 days a week for young people aged 7-19, and up to 25 for those with additional needs, Warrington Youth Zone will …
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