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Homepage improvements: How retailers can boost website sales during Black Friday

Last year, Black Friday was yet another record-breaking shopping event. Barclaycard reported that transactions were up 10% year-on-year by 3pm on Black Friday itself, and Springboard reported that online sales had reached a 46% year-on-year increase by just 4pm. However, sales started way before then, with retailers disclosing deals over …

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Click and Regret: How physical retail can encourage more mindful purchases

With Brits wasting over half a billion pounds every year online on unwanted goods, Gekko’s Daniel Todaro looks at why shoppers should be more mindful before they buy online, and support their local businesses offline. Since it really took off in 2014, the success of Black Friday in the UK …

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“Free internet should be a basic human right”

A new study has found that people unable to get online – particularly in developing countries – lack meaningful ways to influence the global players shaping their everyday lives. The research reveals that the internet could be a key way of protecting other basic human rights, such as life, liberty, …

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Retailers reluctant to jump on Singles Day shopping event

In recent years, the Singles Day shopping event has caught on rapidly in the UK, but could its clash with Remembrance Day be causing many retailers to remain reluctant to endorse it? “Singles Day, which really took off in China on 11th of the 11th, 2011, was initially created by …

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78% of UK ecommerce platforms are not fully prepared for Brexit

According to a new report from Greenlight Commerce, UK businesses are struggling to prepare their ecommerce platforms for Britain’s departure from the European Union. The study, which questioned 200 UK-based ecommerce decision-makers from Business-to-Business (B2B) and Direct-to-Consumer (D2C) brands, found that 78% of decision makers don’t believe their organisation’s ecommerce …

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Show review: impressive tech from IFA 2019

With nearly 2,000 exhibitors, 245,000 visitors and a new all-time high for international attendance, there was a lot on show at this year’s exhibition. Gekko Field Marketing’s Daniel Todaro rounds up some of the most impressive tech to catch his eye at IFA 2019. Wow, what another great IFA. In …

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The future is smart: How connect tech is evolving in our homes

The global market for smart home devices is expected to grow 23.5% year-over-year in 2019, according to the latest research by IDC. That equates to nearly 815 million device shipments. Couple this with a report from Go Compare that shows one in four UK households are turning to smart tech …

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HMRC’s Advance Assurance R&D tax relief scheme targets SMEs

HMRC’s latest figures on R&D tax relief show that record numbers of UK businesses are investing in innovation and development. However, DSR Tax Claims says that many small businesses are missing out on vital funding for research and development projects due to a lack of awareness of the SME R&D …

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Built to Fail: a story of forced-upgrade technology

Plunc managing director Stewart McGrenary looks at the ‘built to fail’ strategy that some big tech companies have adopted. The consumer electronics market is booming, with some estimates (such as those from Statista and IBIS World) placing the industry at a cool $340 million+ per year in the US alone. …

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Deal or no-deal Brexit: ParcelHero on what’s likely to happen to EU shipments after 1st November

There has been a great deal of publicity in recent days about how to prepare for a no-deal Brexit, but delivery expert ParcelHero says the procedures for shipping items to the EU from 1st November onwards will be very different if a deal is agreed. “The Government’s £100m advertising campaign has …

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