Siemens UK & Ireland appoints new head of strategy

Siemens, the digital pioneer focusing on the areas of electrification and automation, has announced the appointment of Phil Banks as the head of strategy, Integrated Drive Systems (IDS), Siemens UK & Ireland.

As part of his new role, Banks will be responsible for the development and implementation of the business strategy to drive further growth for IDS solutions.

Commenting on his new role, Banks said: “I am delighted to have been appointed to head up the Siemens UK & Ireland IDS strategic offering. I look forward to further developing the answers our customers are looking for around drive systems and how Siemens’ ‘one stop shop’ for entire drive trains can play a key role for them."

This new role will see Phil take responsibility for the delivery of the IDS strategy across Siemens Digital Factory (DF) and Process & Drives (PD) divisions, including leading the IDS team and collaborating with the DF and PD sales teams.

Banks continued: "Our customers face challenges around digitalisation adoption and adhering to new standards and whether for process applications or in the discrete industries, only the consistent integration into the entire production environment is the answer for future-proofed drive applications."

Brian Holliday, managing director of Siemens Digital Factory UK, added: “Phil will prove instrumental in developing and implementing our IDS business strategy across important industrial markets and enable our customers to derive even more value going forward.”