Rich Hume, TD SYNNEX

Tech Data transitions to TD Synnex in Europe and LAC

TD SYNNEX is now trading under the TD SYNNEX brand across Europe and Latin America and the Caribbean (LAC).  The news comes after the merger between Tech Data and SYNNEX Corporation in 2021, the company will continue to go under the branding of Tech Data, a TD SYNNEX Company, while its Japan operations are already branded TD SYNNEX.

“This is a special moment of celebration as we launch the TD SYNNEX brand in Europe and LAC,” said Rich Hume, CEO, TD SYNNEX. “In this new phase, we will double down on our commitment to delivering higher value to our ecosystem partners through our end-to-end technology portfolio and our comprehensive services offerings, all underpinned by the passion, commitment and deep knowledge of our 22,000+ co-workers around the world.”

Although the APAC region will not officially transition to the TD SYNNEX name at this time, the business there has the same access to the global resources that allow the company to provide consistent reach across diverse markets.

“Just as TD SYNNEX plays a vital role helping transform the technology landscape, we have an equally important responsibility to have a positive impact on the world,” Hume added. “Our focus on corporate social responsibility embodies our commitment to make the world a better place, both today and into the future.”

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