For employers, CompTIA Data+ can help them solve a problem common in many organisations – the inability to translate data into good decision making. Just one in four companies report being exactly where they want to be with their utilisation of data, with the majority recognising a need for improvement, according to a January 2022 CompTIA survey of 500 businesses on their data management and analysis practices and challenges.
“A company’s ability to use data to better inform its decision making is often hampered because data responsibilities are disbursed across many departments and teams, each with disparate skill levels and job responsibilities,” said Tom Reilly, CompTIA’s Chief Product Officer. “CompTIA Data+ can help organisations better define data job roles, train their people in the most current skills, and recruit and retain the best talent.”
Anyone working in a role that analyses business-specific data, provides management with data analytics on business functions, or analyses and monitors dashboards, results and trends can benefit from becoming CompTIA Data+ certified. Its value extends well beyond the IT team to employees in finance, marketing, manufacturing, operations, sales and other departments tasked with data responsibilities.
The drive toward making greater use of data in decision making impacts both external initiatives and internal operations. In the CompTIA survey, 60% of companies said they have increased their focus on data to understand customers better, and 53% are doing so to improve day-to-day operations.
“Visualisation is not just charts and graphs or eye-balling raw data,” said Robin E. Hunt, Co-founder of ThinkData Solutions, Inc., a technology firm specialising in all services around data and business intelligence tools and a CompTIA authorised training partner. “Your team needs to be able to tell the story and be confident, and I believe you can do that with CompTIA Data+.”
For individuals currently in a job role with data duties, or those ready to join the workforce, CompTIA Data+ training and certification will help them better understand how to organise, mine and analyse data. Mastery of these concepts through learning and validation through certification demonstrates to current and future employers that they have the knowledge and ability to interpret insights from data and communicate those insights in a way that helps the organisation.
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