PCR Tech and IT retail, distribution and vendor news
MSI and CI Distribution are embarking on a new partnership, by which CI Distribution will now be a distributor of MSI’s latest Gaming Peripherals in UK.
As the winner of 2021 PCR Gaming Peripheral Vendor of the Year award, MSI’s relatively new product line has grown rapidly within the last few years.
MSI UK Gaming Peripherals Product Manager Adrian Liu said: “With our award winning gaming peripherals range now available CI Distribution, not only does it strengthens the MSI ecosystem, it also allows our reseller partners whom are currently reselling MSI products from CI-D to easily introduce MSI gaming peripheral range to their business as they are all best compatible with the MSI products and MSI CENTER software, The brand new MSI CENTER software offers user friendly customisation and system feature all within one application, whether you want to customise your Keyboard, Headset or Mice the software will show adjustable features dedicated to MSI gaming peripheral your connecting.”
For more information of the MSI CENTER software, visit: https://www.youtube.com/watch?v=Zh3EYeZ6GHI
“We are delighted to be expanding our portfolio with MSI. Our relationship continues to go from strength to strength, and we aim to build on this even more as we move forward together,” said Jon Atherton, Director CI-Distribution. “Their award-winning portfolio is remarkable and highly regarded across the industry. And combined with the unique MSI CENTER application and the brand profile – we can see MSI growing in this space – the decision to expand into the gaming peripherals was an easy choice to make.”
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