Alain Boone, International Sales Manager

Arbane Groupe appoints Alain Boone as International Sales Manager

Arbane Groupe has appointed Alain Boone as its new international sales manager. Boone formerly of loudspeaker manufacturer Nexo, will oversee the development of an exclusive distribution network for Arbane Groupe and its brands (APG and Active Audio), as well as maintaining existing relationships with the company’s historical partners worldwide.

Boone has been active in the pro audio industry for more than 30 years having come concert touring and system engineering to work as a product/sales manager in the Benelux region for audio distributor EML/AudioXL,. He then went on to serve as Nexo’s EMEA sales manager for six years.

“I’ve spent many years maintaining and optimising relationships between distributors and manufacturers, all while integrating products into customers’ projects to ensure that they are carried out as efficiently as possible,” said Alain. “My engineering experience has also given me the ability to provide customers with technical as well as commercial guidance, all the way from the inception of a project to its final delivery.”

Boone will be reporting to Arbane Groupe CEO Régis Cazin; he will work very closely with the entire team at Arbane Groupe, particularly the R&D and support / marketing departments. “I’ll be active worldwide for the Arbane Groupe – excluding France, which is now handled by Christophe Palluat – in order to work out a strong strategic plan for the future,” he said.

One of his most important tasks will be identifying partners – such as consultants and integrators – which might benefit from the introduction of both the APG and Active Audio brands into their projects.

“Various technologies have been integrated into the Arbane Groupe product lines, including the unique and patented DGRC technology for Step-Array speakers,” said Alain. “This innovation delivers consistent sound coverage and the superior clarity and sound quality traditionally found in high-end controlled directivity systems; something that can be beneficial in a variety of applications.”

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