OnBuy aims to make products more accessible with deals page revamp

UK online marketplace OnBuy.com has unveiled an extensive revamp of its deals page.

Regular visitors to OnBuy will discover a complete overhaul to how deals are featured on the site. Designed to make deals even easier to browse, the page now showcases a wider choice of products available at discounted prices. In addition, a monthly deals newsletter and a ‘Deal of the Week’ feature across OnBuy’s social pages are being implemented to bring OnBuy’s offers to the attention of a wider audience.

OnBuy says the revamp is “just the tip of the iceberg” and has announced an entire strategic shift in approach by bringing its deals to greater prominence within its business strategy. OnBuy’s deals page, newsletter and social media plan is supported by its team, working with sellers to maximise the choice and number of deals. In addition, the team is initiating a series of robust marketing initiatives to grow awareness of the exceptional deals offered through the marketplace.

Founder and managing director of OnBuy, Cas Paton, said: “Thanks to OnBuy’s low fees, our sellers can price their products much more competitively than on other online marketplaces.

“The revamp of OnBuy Deals serves to make these products even more accessible, enabling a greater number of buyers to enjoy the huge savings only available through OnBuy.”

The move is part of an ambitious expansion plan from OnBuy, which says it is planning to “revolutionise online retail across the UK” as well as launch into 140 countries by 2022.

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