Brother UK is hoping to help resellers drive sales in the run up to Christmas with a new end-user campaign on its P-touch range of labelling machines.
The campaign marks 30 years of Brother’s labelling solutions and invites end-user customers to register the purchase of a qualifying product and answer a simple question at Brother.co.uk/ptouch30 to be entered into a draw for the chance to win a holiday worth £5,000.
A range of promotional materials are available to dealers from BrotherZone to highlight the promotion and help maximise sales, primarily targeting office staff, PAs and facilities managers, as well as some home users.
“With this promotion, the aim is to convince those customers who are open to the benefits of a label printer, that now is the time to buy – and to buy from Brother. We’ve included options for every application, for stylish, practical and efficient labelling at home, in the office and on the move,” commented Ioana Nitu, labelling product and solutions manager at Brother UK.
The promotion includes handheld and desktop printers. There is also the option to use the free P-touch Editor label design software for PC or Mac, or the Brother iPrint&Label app for devices with smartphone connectivity via Bluetooth or WiFi.
Promotional packs will be available until 31st December 2018 and entry closes on 31st March 2019.