Cloud telecommunications solutions provider Firstcom Europe on Tuesday announced the acquisition of UK-based Difference Corporation Ltd in a strategic move to accelerate the firm’s growth across Europe.
Difference Corporation is a leading source for Cloud Contact Centre technology and its service portfolio includes dialer technology, sophisticated inbound call handling, social media, email and SMS management, automation services and collaboration tools.
Firstcom Europe is executing a strategy of integrating business facing companies throughout Europe with cloud technology. The first phase of its expansion saw it acquire companies in UK, Denmark, Sweden, Poland and Germany.
In the UK, this latest acquisition increases revenues to over €5.6 million, from €1.7 million in 2013 and will bring complimentary products and management expertise to Firstcom’s UK partner base.
Speaking of the deal, Firstcom Europe CTO Adam Crisp explained: “The acquisition of Difference gives our sales partners access to a new set of communications services backed by a specialist team. The expertise of the Difference team will complement Firstcom’s skills set as we develop our next generation communications systems.”
Firstcom is currently in the middle of a rapid expansion, with the deal to acquire being the seventh for the firm in the past four years, but the firm has no plans to slow down, says CEO Jean-Pierre Vandromme. "We expect to close another three acquisitions in 2018 which would bring our expected revenue to over €50 million. Our goal is to become the prime Pan-European cloud provider with presence across most of Europe and a revenue of over €100 million by 2020. This is a significant milestone on our journey."
Trevor Geraghty, business development director, Difference Corporation added his delight at the deal. “The team at Difference are delighted to be part of Firstcom, an international group of technology companies. The reach, scale and experience this brings is excellent news for our people, customers and partners. The founding management team are 100 per cent committed to the project and continuing the ‘service first’ culture which has made Difference the success it is today."
The terms of the acquisition have not been disclosed.