'Connect and Protect' will allow sole traders and SMB customers to buy or lease products

Maplin to open first trade-only store

Electronics retailer Maplin is opening its first trade and business counter in October, named ‘Connect and Protect’. 

The 3,000 sq ft store will open in Sheffield on Monday 6th October at 9am, with ten per cent off purchases on the day. It is aimed specifically at sole traders and small businesses, and is part of Maplin’s strategic B2B plans.

Maplin has created eight new jobs in the store and has hired a new B2B team to focus on this emerging side of the business. 

The store will specialise in CCTV, security and home automation, and offer leasing of products as well as purchasing. Free same day delivery will be available for Sheffield-based orders over £150, and

Maplin’s in-store experts will also be on hand with free advice for traders, including a professional CCTV installer who will be available to discuss businesses requirements and offer technical advice.

John Cleland, CEO at Maplin, said: “Many of Maplin’s customers work in the home improvement, building and electronics trades, therefore this is an excellent opportunity to raise awareness of the Maplin brand to a wider audience.

"We’ve employed a new B2B team to really drive this area of the business forward. We’ll be able to offer traders and small businesses specialist equipment, as well as offer expert advice from our knowledgeable ‘Maplineers’."

PCR interviewed Maplin’s parent company last month about future plans for the retailer.

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