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Apple’s CEO Tim Cook has been hounded on Twitter after a consumer complained about the firm’s ‘sexist’ engraving rules.
Justyn Hintze wrote a blog post explaining how Apple would not let her engrave the Alix Olson lyrics ‘I’ll give myself a lube job, shake my broomstick til my clit throbs’ on her new iPad as it contained ‘inappropriate language’.
Hintze then tried again, replacing the word ‘clit’ with ‘penis’ and then ‘dick’, both of which were accepted. She then tried ‘vagina’ but this was also denied.
“My hypothesis was correct: the reason I cannot use the word clit is because Apple is so entrenched with sexism and misogyny, and frankly, is terrified of women’s bodies and women’s pleasure,” reads Hintze’s blog.
Readers of the blog were encouraged to tweet CEO Tim Cook using the hashtag #MyClitMyChoice, which many of them did. So far there has been no response from Cook…
@Tim_Cook Say it with us now: Vagina, Clitoris, Vulva, Labia! Update your tech. #MyClitMyChoice
— Solace Sylum (@SolaceSylum) July 10, 2014
@Tim_Cook Can we not have misogyny in your engraving policies, please? Let people get what they want on their iPads. #MyClitMyChoice
— Nefarious Nautilus (@NefariousNautil) July 10, 2014
@tim_cook It is unfortunate that #apple is so uncomfortable with the #female body. Is it really such a #boysclub there? #myclitmychoice
— The I GOT INTO GRAD SCHOOL Y'ALL Fairy (@TheFriskyFairy) July 9, 2014
@tim_cook Please don't ban female anatomy words, but not male ones. That is sexist and stupid. #MyClitMyChoice.
— Panther has nothing clever to add. (@PantherAlyxx) July 8, 2014
Apple: Return of the Sexism? http://t.co/Q2JEq5BVKn @timcook #myclitmychoice | This needs fixing. Women's bodies are not dirty, @Apple!
— The Lady Paladin (@Lady_Paladin) July 8, 2014
