Western Europe leads increase in value

External storage systems market recovers slightly in Q3 2013

The value of the external storage systems market in EMEA has seen a recovery in Q3 2013, according to IDC.

The market tracker reported that the market has seen an annual growth of 1.7 per cent, hitting $1.68 billion (£1.03 billion) in the quarter. Capacity also saw a boost, growing almost a quarter (24.9 per cent) to 1.8 exabytes.

However, revenue fell by 2.6 per cent, down to €1.28 billion (£1.08 billion).

Western Europe was largely responsible for the recovery in the market, with value up 6.4 per cent year-on-year. The UK and Germany were among the best performing regions, while France is continuing to suffer a decline as investment falls.

"The overall market gained traction from the midrange storage class, which registered double-digit growth year on year, while the high-end band was lackluster, mainly due to still-cautious purchasing behavior and elongated sales cycles," commented Silvia Cosso, storage systems analyst for Western Europe at IDC.

Meanwhile, Central and Eastern Europe, the Middle East and Africa (CEMA) saw value fall for the first time in four years, dropping nine per cent to $457.41 million (£280.48 million).

Marina Kostova, storage systems analyst with IDC CEMA, added:"The third quarter of 2013 was challenging for the CEMA external storage market, with only one vendor managing to increase its revenue in a highly competitive environment."

“High-end storage suffered the most as a number of large infrastructure deals in CEE were postponed for the end of the year, while MEA witnessed a downward trend due to customers shifting to lower price bands in the midrange market."

Image of market recovery graph courtesy of Shutterstock.co.uk

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