PCR Boot Camp: From window to till, are you maximising sales in-store?

There’s more to retail than bunging a heap of products onto some shelves. You know this.

But where you do go to find out the best strategies for designing and supporting your store? A good store layout with key products in the right places will not only increase sales, but ensure customers return time and time again.

So at PCR Boot Camp this year, one of the panel sessions will focus on this area.

PCR Boot Camp is one-day conference and expo for retailers and resellers. It takes place on Wednesday May 29th, at The Brewery, London and you can register for free here: www.pcrbootcamp.com/dealer-registration.The morning consists of a conference with key speakers and panel sessions.

You can find out more about panel one – Engaging with customers before they even enter your storehere. 

Panel two is called: From window to till: how to maximise sales in-store.

It will cover a variety of topics including:

• Is your window display enough to entice consumers through the door?
• Stand-out merchandising techniques to give your business the edge
• Does store layout affect sales?
• Can loyalty schemes really encourage repeat purchases?
• Turning desire into purchase
• Key points where retailers can influence the outcome of a sale
• How service and support can help you to beat PC World

Panel members consist of:

Jat Mann, PC PAL

Angela English, Westcoast

Craig Phillipson, Shopworks

Stephen Mader, Kantar Retail

Chair: Dave Stevinson, GNR

We want all dealers to get involved in these discussions. Debate on the day is encouraged and we are also inviting retailers – and other suppliers – to get involved by sending us questions in advance.

You simply need to email helen.french@intentmedia.co.uk. We’ll collate all the suggestions and they will be put to the panellists on the day.

This year’s PCR Boot Camp comes in association with Microsoft. Retailers and resellers can register for PCR Boot Camp for free here. All dealers who attend will also receive a free Jabra Bluetooth speaker worth £150.

Microsoft is the headline partner for this year’s event and it’s joined by Prestigio, Entatech, Micro-P, Gem Distribution, and Westcoast (Platinum partners), plus Hama, Wasp, TP-LINK, KMS Components, Plantronics, VIP Computers, Genius, Hannspree, Philips, AOC, SanDisk, Synaxon (Gold partners), with Synology, CompTIA and Brigantia as event partners.

For sponsorship opportunities, contact: pcr-online-staff@transfer.pcr-online.biz.

For all the latest news on the PCR Boot Camp, follow our Twitter feed at @pcrbootcamp. Or visit our dedicated website at www.pcrbootcamp.com.

Shop till image from Shutterstock.