A look at what search specialist John Straw will be presenting at PCR Boot Camp on May 29th

PCR Boot Camp: Generate local success with Google Maps

Search engine specialist John Straw will show retailers and resellers attending this year’s PCR Boot Camp how to promote their businesses via Google Maps.

The one-day conference and expo for the UK’s top technology retailers takes place on Wednesday May 29th, 2013 at The Brewery, Chiswell Street, London – you can register for free at www.pcrbootcamp.com.

As the conference draws nearer, Straw has revealed the outline for his talk, which covers everything from why you need Google, to practical steps that enable you to harness its power.

  • The Enormity of Google
  • How it Works
  • Who’s searching for what locally in IT
  • Follow the money
  • Google+ Central to your local success
  • Citations and references – critical to your local success
  • What to do next

Founder and CEO of SEO business Linkdex, Straw was an early pioneer in digital, starting one of the first search marketing agencies in 1999. He set up Linkdex in 2008, with the firm attracting some £3m in venture funding from London and Silicon Valley.

His discussion at PCR Boot Camp, ‘How To Put Your Store on the (Google) Map’, will investigate how to take advantage of consumers using smartphones to search for local businesses. Notably, he’ll show how your store can beat the competition to the top slot in Google listings.

PCR Boot Camp, in association with Microsoft, is due to take place on Wednesday May 29th at The Brewery on Chiswell Street in London.

It is a conference and expo for the UK’s 250 top technology retailers – you can register for free here. All retailers and resellers who attend will also receive a free Jabra Bluetooth speaker worth £150.

Microsoft is the headline partner for this year’s event and it’s joined by Prestigio, Entatech, Micro-P, Gem Distribution, and Westcoast (Platinum), plus Hama, Wasp, TP-LINK, KMS Components, Plantronics, VIP Computers, Genius, Hannspree, Philips, AOC, SanDisk, Synaxon (Gold), with CompTIA and Brigantia as event partners.

For sponsorship opportunities, contact: pcr-online-staff@transfer.pcr-online.biz.

For all the latest news on the PCR Boot Camp, follow our Twitter feed at @pcrbootcamp. Or visit our dedicated website at www.pcrbootcamp.com.

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