As Samsung prepares to unveil its Galaxy S4 smartphone, Apple slams the device over its dated OS

Apple exec hits out at Samsung Galaxy S4

Ahead of Samsung’s planned launch of the Galaxy S4 tonight, an Apple executive has slammed the new device over its "year-old" operating system.

Phil Schiler, senior vice president of worldwide marketing at Apple, hit out at the device

Typically unlike Apple, Phil Schiler, the firm’s senior vice president of worldwide marketing, hit out at the device over it dated Android operating system.

Schiler also highlighted that just 16 per cent of Android users are using the platform’s latest version.

"And that extends to the news we are hearing this week that the Samsung Galaxy S4 is being rumoured to ship with an OS that is nearly a year old," he added. "Customers will have to wait to get an update," Schiler told Reuters.

Despite the claims, the Android platform continues to overpower Apple’s and its iOS software in the smartphone market, as the former continues to boast higher sales.

The comments further indicate the importance of the Galaxy S4 to Apple, prompting an uncharacteristic jibe from the firm.

Both Apple and Samsung are set to continue their bitter rivalry throughout the year, as Samsung unveils the highly anticipated S4 later today, whilst Apple reportedly readies its latest iPhone for an August 2013 release.

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