Becomes the manufacturer's first value-added broadline UK distributor

Micro-P to sell full range of Dell products

Micro-P has been named Dell’s first value added broadline distributor in the UK, as the manufacturer seeks to expand its channel business.

Micro-P is now able to supply Dell’s complete portfolio of storage products to resellers, building on the existing range of Dell solutions it already offers. 

The contract introduces the EqualLogic and Compellent storage ranges to the firm’s Dell offering. Aimed at the enterprise market, the ranges use the latest advances in storage efficiency, performance and protection, and enable Micro-P to supply virtualisation, data recovery, backup and desktop infrastructure in partnership with its reseller community. Micro-P’s resellers will benefit from having one point of contact for the full Dell portfolio and will be able to configure and promptly deliver an end-to-end solution to their customers.

Gavin O’Shea, Networking and Solutions General Manager, Micro-P commented, “Dell’s faith in Micro-P validates our role as a leading distributor in the UK, and as one that has the knowledge, resources and infrastructure to deliver on reseller’s, end-user’s and Dell’s expectations. Our success with the ‘Configure To Order’ server proposition was solid proof that Micro-P is the right partner and equipped to take on more Dell solutions. Having been awarded the VAD Storage contract puts Micro-P in a unique position in the UK, in being able to deliver a Server, Storage, Networking and Client solution from under one roof.”

Bill O’Shea, UK Commercial Channel Director, Dell, added, “This contract is recognition of the fantastic investment and work Micro-P has put into the Dell enterprise business. We are pleased that Micro-P is now a Value Added Distributor and look forward to working together on our expanded business relationship.”

“Micro-P has great aspirations in the enterprise space and this partnership with Dell enables us to expand and add expertise to the team to deliver more support to our reseller community, increasing our presales capabilities, customer training and quick-quote turnaround. Additionally, our reseller community will have access to Dell’s expertise and sales force,” concluded Phil Brown, commercial director, Micro-P.

Check Also

Acer expands UK horizons with Bridgehead alliance

Bridgehead International is collaborating with Acer, which marks Acer’s commitment to supplying a diverse range …