Home / News / Microsoft releases Socl: Firm’s own social network
After a lengthy beta period, the project has now been opened up to the general public

Microsoft releases Socl: Firm’s own social network

After a year long period of beta testing, Microsoft has released its new social networking project to the general public.

Socl, as the project is called, has been opened up to users who currently have Microsoft and Facebook accounts.

Unlike traditional social networks such as Facebook, the project is much more similar to that of Pinterest, as it features a home page filled with photo collages and randomly generated content.

However, whilst most content is randomly generated, users can also use Microsoft’s own Bing search engine to find their way through specific content.

Rather than focusing on friends and their relationships and ability to contact each other, Socl’s emphasis is directly towards content.

Users are encouraged to create posts by using a wide variety of content from the web, such as photos, videos and links, which Socl then collates into a collage.

Profiles are made up of each user’s collages that they have created using the social network and other users are able to comment or "riff" on these posts.

With all of this in mind however, it begs the question: If the world already has both Facebook and Pinterest, does it need something new that is essentially a hybrid of the two?

If Socl hopes to differentiate itself from the likes of Facebook, it might want to take a good hard look at its logo.

Want to receive up-to-the-minute tech news straight to your inbox? Then clickhere to sign up for the completely free PCR Daily Digest and Newsflash email services. You can also follow PCR on Twitter and Facebook. Are you a retailer? If so take part in our short retail survey before Dec 7th for a chance to win an Apple TV.

Check Also

Data breach expert joins Keller Lenkner UK

Kingsley Hayes, data breach and cybercrime specialist, has joined Keller Lenkner UK as head of …