PCR Tech and IT retail, distribution and vendor news
Sony Mobile’s latest addition to its Xperia smartphone range will be making its way into consumers’ hands in Q1 2013.
Although Sony hasn’t announced pricing yet, it has cited the Xperia E as an ‘affordable addition’ to the range, with Calum MacDougall, director of Xperia marketing at Sony, calling it “perfect for those seeking affordable access to the quality and functionality more traditionally associated with high-end Android smartphones.”
Coming in black, white and pink, the Xperia E will be available in both single and dual SIM versions.
Launching on Android 4.1 jelly Bean, the smartphone comes equipped with a built-in ‘WALKMAN’ application that includes xLOUD audio technology, 3D surround sound and a manual equaliser.
The Xperia E has been designed to help consumers stay on top of cost and power consumption. The data usage application monitors how much is being spent and the extended standby mode increases the standby time up to four times.
When the screen has been in sleep mode for a few minutes, Wi-Fi and data traffic will be disabled and most applications will be inactive to save battery life. However, calling and messaging will continue to work as normal. Once you touch the screen to wake the device up from standby, all functions are back to normal.
Check out the video below of Sony’s new Xperia E Android smartphone:
https://www.youtube.com/watch?v=T1wXAgBOeWw
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