Adds new content tracks for different delegate groups

Distree EMEA expands event for 2013

The 11th DISTREE EMEA event is set to launch a number of new content tracks in 2013.

There are also increased numbers of retailers and e-tailers invited to join the gathering, and over 130 PC and tech vendors due to attend.

DISTREE EMEA 2013 will take place from February 19th-22nd at the Fairmont Hotel in Monaco.

More than 1,000 senior channel executives from 75 countries across the EMEA region will be there, all with the goal of learning and networking.

DISTREE offers one-to-one meetings for vendors and distributors/retailers, alongside conference sessions.

This year the event is expanding the event’s conference programme to create specific content tracks for different delegate groups. These will run in addition to the main sessions and will deliver value-added content and panel discussions tackling specific industry issues.

Farouk Hemraj, CEO and co-founder at DISTREE Events, explained: “For DISTREE EMEA 2013, we have increased the number of delegate spaces allocated to retailers and e-tailers. With representatives from 150 retail organisations set to attend, it was a logical move to deliver content tailor made to their specific needs.”

The expanded delegate base of retailers and e-tailers will include invitations for all major players in the main European markets, plus a strong contingent from emerging markets including North Africa and Eastern Europe.

DISTREE EMEA 2013 will continue to operate plenary sessions for all delegates including keynote speeches, channel updates from major vendors, new product showcases and awards programmes. In addition, the event will now include four focused summits for specific delegate groups: 

1) Emerging Markets Distribution Summit 

2) European Distribution Summit

3) Retailer & E-tailer European Summit

4) Strategy Forum Vendor Summit

In addition, DISTREE EMEA will feature the ‘2013 Directions’ workshops. These interactive sessions give delegates unparalleled access to a wide range of channel experts. As a neutral and independent event, DISTREE EMEA prides itself on bringing together a diverse range of industry specialist from multiple research house and consultancies, providing delegates with a wide range of opinions in one place at one time.

Hemraj added: “It is important to keep the DISTREE EMEA format fresh and respond to the needs of delegates. We believe that the range of content available and the flexibility that each delegate has in terms of building their own personal agenda offers significant business benefits.”

Each delegate has the chance to build their own personal agenda of pre-scheduled one-on-one meetings prior to DISTREE EMEA, using the event’s web software to identify the companies most relevant to their needs. 

“DISTREE EMEA is not a traditional trade show,” continued Hemraj. “We offer flexible packages suited to the needs of all vendors – whatever their situation in terms of channel maturity in EMEA. Whether it is showcasing new products to key retailers and distributors or organising their own channel event within DISTREE EMEA, we offer unrivalled reach and efficiency.”

Hemraj concluded: “When so many of EMEA’s channel elite gather together in one place at one time, there are advantages for all attendees. By bringing together retailers, distributors and vendors, DISTREE EMEA unites the volume ICT and CE supply chain, drives the development of new multichannel models and allows the industry to address key issues in a neutral and independent event environment.”

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