Amazon has reported that for every 100 print books that fly off its warehouse shelves, it sells 114 Kindle titles.
Jorrit Van der Meulen, vice-president of Kindle EU, said:"Customers in the UK are now choosing Kindle books more often than print books, even as our print business continues to grow.
"We hit this milestone in the US less than four years after introducing Kindle, so to reach this landmark after just two years in the UK is remarkable and shows how quickly UK readers are embracing Kindle. As a result of the success of Kindle, we’re selling more books than ever before on behalf of authors and publishers."
This is just further evidence that the book business is now a firm part of the technology sector.
The firm also says that its Kindle readers are buying four times as many books than they did before they owned an ereader.
Amazon only introduced the Kindle in 2007 (and it didn’t get beyond US until 2009), and yet here it is irrevocably alterating the book publishing landscape. Will there be any print books left in another five years?
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