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Brick-building toy brand grabs hold of game franchise

World of Warcraft gets turned into Mega Bloks

A range of World of Warcraft Mega Bloks kits are due to hit retail next week.

Brick-building toy brand Mega Bloks has turned the popular MMO from Activision Blizzard into a series of toys including a Goblin Trike, Swift Wyvern, Goblin Zeppelin Ambush, Deathwing’s Stormwind Assault (pictured above) and Demolisher Attack (pictured below).

Pete Fuller, UK marketing manager at Mega Bloks, told PCR’s sister magazine ToyNews: "We are very excited about the launch of our new Mega Bloks World of Warcraft construction range next week, and we expect the range to do extremely well.

"We have really tried to capture the intricate detail of the characters and authenticity of the scenes from the game, which we hope will impress avid Warcraft fans and collectors across the globe, while at the same time we have bought to life a magical fantasy world that we believe will be equally as popular with kids”.

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