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Adyen will add streamline payment features to The Group’s sites

The Hut Group introduces single-click payment system

The Hut Group has announced that Adyen’s single-click payment system has been integrated across Zavvi.com, Lookfantastic.com and more.

“The Hut Group is well-known for our in-house, highly scalable ecommerce platform that allows our business to rapidly deploy new sites or quickly trial new initiatives to gain competitive advantage,” explained Stuart Hughes, chief information officer, The Hut Group. “The international coverage offered by Adyen, in addition to the streamlined payment features its solution offers to shoppers, makes it a perfect fit for The Hut Groups’ continued rapid expansion.”

The Hut Group is one of the largest UK based online retailers and in 2011 it shipped more than 4.5 million orders. The Group attracts more than seven million visits per month and has more than six million unique users.

As well as Zavvi.com and Lookfantastic.com, the single-click payment system will be integrated across all of The Hut Groups sites, including IWantOneOFThose.com, and TheHut.com.

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