Home / News / Logitech vows to get EMEA business ‘back on track’
Disappointing results blamed on poor channel programs

Logitech vows to get EMEA business ‘back on track’

Peripheral specialist Logitech reported ‘unexpectedly weak performance’ in European retail sales in disappointing Q4 earnings report.

The firm cited lower than expected demand and accepted some of the blame by admitting "poor regional execution of pricing and channel programs" in Europe.

Europe aside, Logitech managed double-digit sales growth in the US and Asia Pacific but this was tempered by a 10 per cent reduction in OEM mice sales due to "weakensss of new desktop PC sales," the firm reported.

However despite growth in emerging regions such as China, Logitech’s operating income fell 87 per cent, year-on-year, largely owing to the "EMEA shortfall in sales and profitability."

Logitech said that the focus of the next financial year would be to get the EMEA business "back on track".

Check Also

PCR Awards 2020: Entries now open, and we have 3 new awards!

The PCR Awards will be back at The Brewery, London on Wednesday 4th March to …