CES 2011: Vendor continues to bolster value proposition

Packard Bell announces 2011 line-up

2011 is set to see a range of new products from Packard Bell as its parent company, Acer, looks to continue its dominance in the low-end category.

Among the new releases are the EasyNote S series and the Maestro series of laptops, the iXtreme desktop and the PB Go secure storage devices.

“Packard Bell has made several steps towards its distinct value proposition, synonymous with in style and trendy, well designed and easy-to-use products,” said Acer’s group vice president of marketing and brand, Gianpiero Morbello.

“Our 2011 line-up will consistently confirm these values, addressing style-conscious users who want a unique and distinctive product sporting quality while easily enabling their digital lives.”

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