PC World owner reports drop, despite general sales rise

DSGi’s UK computing sales down

DSGi’s UK computer sales have dropped 11 per cent in the past six months, despite an overall sales rise, the retail group has reported.

According to DSGi’s statement to the market, underlying group sales in the 28 weeks to May 1st were up eight per cent (six per cent in like-for-like sales).

However, UK computing sales were down 11 per cent in the same period (five per cent like-for-like). The firm singled out electricals as one category that was particularly thriving in the UK market.

CEO John Browett said: "Customers continue to respond well to our unwavering focus on value, choice and service. We are focused on moving all our businesses forward against a challenging backdrop, delivering a good sales uplift and margin performance.

“Whilst we remain cautious about the consumer environment for 2010, we are looking forward to the
opportunities offered by this year’s World Cup, with a strong line-up of products and compelling offers into place.”

He added that the group’s recenwal and transformation plans remained on track, with new format stores delivering delivering consistent gross profit uplifts.

DSGi’s group gross margins were down 0.2 per cent in the last six months, resulting in flat gross margins across the full year. Underlying group profit before tax for the year to May 1st is expected to be between £80 and £90 million including property.

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