Security software outfit makes a b2b channel play.

Panda launches business partner programme

Panda Software has unveiled a Business Partner Programme to encourage new channel partners and boost opportunities for existing resellers to become more profitable.

The new partner programme delivers support for resellers, enabling them to deliver solutions for clients. Twenty four hour technical support, installation assistance, the back up of PandaLabs, and dedicated account managers will all be supplied to resellers involved in the Business Partner Programme.

There are three categories in the Programme: Authorised PBP which is entry level; Accredited PBP, which implies a greater level of strategic alliance; and Premium PBP, which is geared towards offering services to larger corporations, and provide dedicated technical and sales staff.

Key to the success of the Programme will be the provision of leads, marketing funds, discounts and rebates, sales incentives, training, the opportunity to reap rewards from license renewals, and purchase of complimentary products and solution upgrades.

Anthony Barker, director of channel sales at Panda Software UK, said: “We have a portfolio of highly effective corporate security solutions and we are actively seeking suitable resellers for partnerships.”

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