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Entries in 'advertising' (42)

Intel to splash out on 'epic' ultrabook campaign

Intel to splash out on 'epic' ultrabook campaign

NEWS

Intel is to launch a 'cinematic and epic' marketing campaign to promote the ultrabook notebook form factor, the chipmaker's largest campaign in nearly a decade.

Mat Bettinson
by Mat Bettinson
on Apr 5th 2012 at 12:41AM
ASA slaps Talk Talk for 'UK's Safest Broadband

ASA slaps Talk Talk for 'UK's Safest Broadband" claim

NEWS

Advertising watchdog the ASA has banned a Talk Talk television advert which claimed that the internet provider's broadband package was the "UK's safest."

The TV ad featured a toy family ...

Mat Bettinson
by Mat Bettinson
on Jan 5th 2012 at 6:22AM
Google to roll out celebrity endorsements

Google to roll out celebrity endorsements

NEWS

Google is set to unveil a new advertising campaign that will feature celebrity endorsement of advertiser's products.

Mat Bettinson
by Mat Bettinson
on Sep 20th 2011 at 8:12AM
Motorola rapped for 'worlds most powerful smartphone' ad

Motorola rapped for 'worlds most powerful smartphone' ad

NEWS

The Advertising Standards Association watchdog has rapped Motorola for airing a television avert that claimed the firm's Atrix smartphone was "The world's most powerful smartphone".

Mat Bettinson
by Mat Bettinson
on Aug 24th 2011 at 11:34PM
Facebook bans advertiser for posting Google+ advert

Facebook bans advertiser for posting Google+ advert

NEWS

Web developer Michael Lee Johnson had his Facebook advertising campaigns suspended following the publication of one advert on the social networking web site which promoted Johnson via Google's new social ...

Mat Bettinson
by Mat Bettinson
on Jul 18th 2011 at 6:22AM
Virgin rapped for 'misleading'  broadband speed ads

Virgin rapped for 'misleading' broadband speed ads

NEWS

The UK advertising watchdog, the ASA, has upheld six out of ten complaints against broadband provider Virgin Media relating to advertising campaigns that made speed claims against rival internet providers.

Mat Bettinson
by Mat Bettinson
on Jul 14th 2011 at 9:15AM
Google airs first British TV advertising

Google airs first British TV advertising

NEWS

Google aired internet giant's first UK TV advert during the Champions League football final.

Mat Bettinson
by Mat Bettinson
on May 31st 2011 at 10:01AM
First Apple iPad 2 TV ad appears

First Apple iPad 2 TV ad appears

NEWS

The first official Apple TV advertisement for the firm's second generation iPad tablet has appeared.

Mat Bettinson
by Mat Bettinson
on Apr 4th 2011 at 8:08AM
Intel movie promotes solid state drives

Intel movie promotes solid state drives

NEWS

Intel has unveiled a surreal short film designed to highlight the reliability advantages of solid state hard drives.

Mat Bettinson
by Mat Bettinson
on Apr 1st 2011 at 8:25AM
AMD unleashes 'Ready. Willing. Stable.' campaign

AMD unleashes 'Ready. Willing. Stable.' campaign

NEWS

Chipmaker AMD has launched a new marketing campaign designed to capitalise on Intel's Cougar Point chipset flaw.

Mat Bettinson
by Mat Bettinson
on Feb 18th 2011 at 6:47AM
YouTube introduces skippable ads

YouTube introduces skippable ads

NEWS

YouTube has launched a new advertising format called TrueView which allows watchers of YouTube videos to skip adverts they aren’t interested in.

Mat Bettinson
by Mat Bettinson
on Dec 2nd 2010 at 5:24AM
Microsoft takes over Westfield

Microsoft takes over Westfield

NEWS

Microsoft has taken over London’s Westfield Shopping Centre with advertising for smartphones running its new mobile operating system.

by Nicky Trup
on Oct 25th 2010 at 3:08PM
Dell plans new marketing drive

Dell plans new marketing drive

NEWS

Dell is making over its marketing strategy in an attempt to dump its image as a cut-price alternative to higher-end products from the likes of Apple.

by Nicky Trup
on Oct 21st 2010 at 2:40PM
iPhone apps bigger than prime-time TV

iPhone apps bigger than prime-time TV

NEWS

iPhone in-app analytics firm Flurry has said that the audience of social games on the Apple devices is now rivally prime-time audiences in the US.

Mat Bettinson
by Mat Bettinson
on Oct 11th 2010 at 10:04PM
British advertising watchdog expands online remit

British advertising watchdog expands online remit

NEWS

The British Advertising Standards Authority (ASA) has been granted extended remit to police online advertising.

Mat Bettinson
by Mat Bettinson
on Sep 1st 2010 at 11:24AM
Broadband ad banned for false speed claims

Broadband ad banned for false speed claims

NEWS

The Advertising Standards Authority has banned a BT ad, saying there was insufficient evidence to support claims of 20Mb per second bandwidth.

Matt Grainger
by Matt Grainger
on Aug 25th 2010 at 10:47AM
Slow start to Apple iAd service

Slow start to Apple iAd service

NEWS

Mobile advertising on Apple's iAd platfom is taking eight to ten weeks to appear according to a Wall Street Journal report.

Mat Bettinson
by Mat Bettinson
on Aug 17th 2010 at 3:14AM
Ad firm sued for ?spying on children?

Ad firm sued for ?spying on children?

NEWS

A web advertising company, called Clearspring Technologies, is being sued by a group of concerned parents, who say that the company’s use of Flash cookies is a form of spying.

Matt Grainger
by Matt Grainger
on Aug 16th 2010 at 11:07AM
iAds raises fears of closed system

iAds raises fears of closed system

NEWS

Apple’s iAd platform will launch today, but some software developers are already saying that they will be left out.

Matt Grainger
by Matt Grainger
on Jul 1st 2010 at 10:34AM
iAds to debut next month

iAds to debut next month

NEWS

Apple's new iAd platform will be deployed from July 1st for iPhone and iPod Touch users who utilise the iOS 4 software platform.

Matt Grainger
by Matt Grainger
on Jun 8th 2010 at 11:21AM