TigerDirect has dubbed its new Miami CompUSA concept store 'retail 2.0', with the retailer saying the move is a response to the way that the internet has changed retail, adding that it feels the store represents 'the future of retailing'."We can't hide from the world," TigerDirect's chief executive Gilbert Fiorentino told Twice. He described the move as one that showed that the retailer was taking notice of the impact that internet shopping had had on the way consumers spend their money.
The retailer has fitted out its concept store with computer terminals next to all products that can be used to display key information and videos in a similar way to the retailer's website.
"Customers may as well use our in-store PCs, rather than their home computers or BlackBerrys," added Fiorentino, saying that the move was demonstrative of its experience in online retail.
He added that the concept would, in time, allow the retailer to lower its staff count. However, he was keen to say that the reductions would not be at the cost of service, adding that the remaining staff would receive intensive training to ensure they became 'experts' in the sector.
Advertisement
Related Stories
- European Electronics Retail Summit Feb 14th 2012 at 12:00AM
- Caseking.de buys Overclockers UK Feb 9th 2012 at 7:52AM
- HP Folio 13-1000 ultrabook a DSG exclusive Feb 8th 2012 at 6:06AM
- PCR RETAIL BOOT CAMP: Dedicated website now live! Feb 2nd 2012 at 11:42AM
- GAME denies immediate stock problems Feb 1st 2012 at 1:56PM
- Tesco shares plummet after poor sales Jan 12th 2012 at 2:52PM
- Interactive Ideas offers best practice guides for selling online Jan 11th 2012 at 2:03PM
- Shepherd to head up VIP's new retail sales team Jan 10th 2012 at 12:31PM
- HMV bullish despite weak sales Jan 9th 2012 at 2:25PM
- Aussie retailer Harvey Norman launches offshore games site Dec 23rd 2011 at 5:19AM
Follow Follow this article if you would like to receive notifications of updates.
Add a new comment
You need to be logged in to post comments. If you do not have an account then please register.
Comments
0 comments
There are no comments yet, be the first to add one!