IT retail outlet PC World has received an extraordinarily low score in a new customer-satisfaction survey.
The dominant retail chain was given a ‘customer score’ of 42 per cent despite being seen as a market leader in the UK. The shop’s score happened to be lower than non-specialist supermarket chains, which hit a 47 per cent average.
In the same survey, Currys and Comet scored 45 per cent, while Staples hit 51 per cent. Higher up the table was retailer John Lewis, which received a score of 84 per cent. Indies enjoyed 73 per cent.
It was, however, Apple topped the table with an overall satisfaction score of 88 per cent. A statement released by Which Computing stated that the firm was praised for “providing customers with all the information required, and for the availability of sales staff”.
“Disappointingly, the shops that most people would probably turn to when buying a computer performed badly in terms of customer service,” said Sarah Kidner, Editor, Which? Computing.
“A computer is often a costly purchase, so make sure you get good advice and information before splashing out."
Advertisement
Related Stories
- The Apple iPhone 5 rumour mill May 25th 2012 at 2:50PM
- Developer fined £50,000 over fake Angry Birds app May 25th 2012 at 12:28PM
- Yahoo unveils innovative search software for Apple May 24th 2012 at 2:27PM
- Daily deals websites get the Apprentice treatment May 23rd 2012 at 9:58PM
- iPad boosts April online sales to strongest in 18 months May 22nd 2012 at 10:53AM
- Apple tells Siri complainers to get a different phone May 18th 2012 at 12:13PM
- iPhone 5 'bigger screen' rumours gather pace May 17th 2012 at 2:13PM
- Dixons reports growth in UK sales in latest statement May 10th 2012 at 9:14PM
- Mac OS X Lion 10.7.4 released May 9th 2012 at 10:28PM
- TP-Link partners with Asda May 9th 2012 at 2:46PM
