Novatech has announced that it will be making a strategic move to focus its business on high-end laptops, following the huge success of its Extreme x80r 17-inch model.The UK system integrator, which also has its own retail operation, said that the move had been spurred by a 11.5 per cent rise in revenue during February, a period that is traditionally quiet for the retailer.
Indeed, the firm is so confident in its strategy that it is planning to launch a major marketing campaign based around its latest Extreme laptop, the x90r.
"Novatech's PC and laptop business has been consistently growing over the past ten years," said Novatech's commercial director Kriss Pomroy. "However, the revenue growth we've seen in the past months specifically on our notebook range has been unreal."
"We've put our growth down to Novatech's paramount customer service, value-for-money, reputation and taking a greater percentage share of business from our competitors," added Pomroy.
Advertisement
Related Stories
- Caseking.de buys Overclockers UK Feb 9th 2012 at 7:52AM
- HP Folio 13-1000 ultrabook a DSG exclusive Feb 8th 2012 at 6:06AM
- Samsung to launch Galaxy Nexus White Feb 7th 2012 at 10:08AM
- Microsoft UK pricing could rise Feb 3rd 2012 at 12:06PM
- PCR RETAIL BOOT CAMP: Dedicated website now live! Feb 2nd 2012 at 11:42AM
- GAME denies immediate stock problems Feb 1st 2012 at 1:56PM
- Tesco shares plummet after poor sales Jan 12th 2012 at 2:52PM
- Interactive Ideas offers best practice guides for selling online Jan 11th 2012 at 2:03PM
- Shepherd to head up VIP's new retail sales team Jan 10th 2012 at 12:31PM
- HMV bullish despite weak sales Jan 9th 2012 at 2:25PM
Follow Follow this article if you would like to receive notifications of updates.
Add a new comment
You need to be logged in to post comments. If you do not have an account then please register.
Comments
0 comments
There are no comments yet, be the first to add one!