Novatech has announced that it will be making a strategic move to focus its business on high-end laptops, following the huge success of its Extreme x80r 17-inch model.The UK system integrator, which also has its own retail operation, said that the move had been spurred by a 11.5 per cent rise in revenue during February, a period that is traditionally quiet for the retailer.
Indeed, the firm is so confident in its strategy that it is planning to launch a major marketing campaign based around its latest Extreme laptop, the x90r.
"Novatech's PC and laptop business has been consistently growing over the past ten years," said Novatech's commercial director Kriss Pomroy. "However, the revenue growth we've seen in the past months specifically on our notebook range has been unreal."
"We've put our growth down to Novatech's paramount customer service, value-for-money, reputation and taking a greater percentage share of business from our competitors," added Pomroy.
Advertisement
Related Stories
- Daily deals websites get the Apprentice treatment May 23rd 2012 at 9:58PM
- iPad boosts April online sales to strongest in 18 months May 22nd 2012 at 10:53AM
- Considering a new career? May 18th 2012 at 1:36PM
- Dixons reports growth in UK sales in latest statement May 10th 2012 at 9:14PM
- TP-Link partners with Asda May 9th 2012 at 2:46PM
- Are you selling the Connected Home? May 2nd 2012 at 12:53PM
- GfK: Market growth to slow in 2012 May 2nd 2012 at 11:49AM
- Clare Rayner: Climb the 10 Steps to Retail Success May 2nd 2012 at 11:43AM
- Tesco sees UK profits fall Apr 18th 2012 at 10:51AM
